What do you get by hiring me.

You hire a true creative generalist with skills in concept development, creative direction, copywriting, strategic thinking, content production, and social media activations. My focus is helping brands to connect with diverse audiences and go beyond traditional advertising. You get a problem-solver, eagerly tackling unconventional projects, pitches and tight deadlines that others avoid, whether by leading the project, collaborating with peers, or mentoring young creatives.

You hire a devil's advocate, that likes to challenge norms and processes. Who is drawn to innovative and new technology like AI and out-of-the-box solutions, always trying to improve projects and to foster new business opportunities for the agency. Someone with lots of experiences in pitching ideas and working alongside clients to get things approved. Always committed to fostering creative partnerships and achieving impactful results. A true believer in the power of collaborative brainstorming and interdisciplinary teamwork across the board.

In case you need some name-dropping to sway your opinion…
I've had the privilege of working on some pretty cool brands – leading various projects, pitches and productions, while working alongside incredibly talented individuals.

Clients/brands I have worked for so far: Barmenia, Beiersdorf, BMW Motorrad, British American Tobacco, Dunhill, FitX, Glo, Hamburger Filmfest Spiele, Hansaplast, Lucky Strike, Mezzo Mix, Mercedes Benz, Metro CC, Nivea, Nivea Men, Pall Mall, Porsche, Skoda, Sprite, Tesa SE, The Coca Cola Company

Crazy cool people I was able to work with: Bonnie Strange, Drunken Masters, Elif, Emilio Sakraya, Eunique, Gizem, Joachim Löw, Tim Mälzer,

Roles & Responsibilities.

  • Side hustle Soloprenerd & Founder

    since 2024
    legrandblond

    Freelance Content Creator · Social Media Concepter · Creative Director · Brand Development · Design · Photography · Copywriter

  • Senior Art Director / Concept

    since April ‘22
    Scholz & Friends Commerce

    Influencer-Marketing · Social Media Production · Creative Direction · Creative Concept · Client Services · Project Lead · Supervision · Brand Activations · Content Photography · Art Direction · Award Ideas

  • Senior Art Director / Concept

    Nov. ‘21 – Apr. ‘22
    VMLY&R Commerce Hamburg

    Influencer-Marketing · Social Media Production · Creative Direction · Creative Concept · Client Services · Project Lead · Supervision · Brand Activations · Content Photography · Art Direction · Award Ideas

  • Senior Art Director / Concept

    Jun. ‘20 – Okt. ‘21
    Optimist Inc.

    Sport/Fitness-Marketing · Influencer-Marketing · Storytelling · Creative Direction · Creative Concept · Social Media Management · Content Production · Content Creator · Brand Activations · Motion Design · Award Ideas · Art Direction

  • Art Director / Concept

    Okt. ‘18 – Mai ‘20
    Track Hamburg

    Influencer-Marketing · Creative Storytelling · Creative Direction · Content Production · Social Media Strategy · Creative Concept · Brand Activations · Production Supervision · Award Ideas · Art Direction

  • Art Director / Concept

    Okt. ‘17 – Sep. ‘18
    FCB Hamburg

    Brand Activations · Concept Development · Corporate Design · Content Production · Art Direction · Client Service · Media Production · Award Ideas

  • Junior Art Director / Concept

    Dez. ‘15 –Sep. ‘17
    FCB Hamburg

    Corporate Design · Concept · Art Direction · Media Production

  • Assistant Art Director

    Jan. ‘15 – Nov. ‘15
    Serviceplan Campaign Hamburg

    Activation Design · Creative Concept · Production Supervision · Art Direction · Award Ideas

  • Creative Service (Werkstudent)

    Mär. ‘13 – Jul. ‘14
    element e Filmproduktion

    Pitch Support · Mood Scout · Art Direction · Motion Design · Director Treatments

  • Student

    2011 – Dez. ‘14
    Hamburger Akademie für Kommunikationsdesign & Art Direction

    Video- & Photography Production · Art Direction · Marketing Strategy · Motion Design · UI/UX Design · Corporate Design · Conceptual Thinking · Brand Psychology · Creative Concepting · Editorial Design